A bigger and better HARI is at your service as it turns 24


Photo by HARI

Hariphil Asia Resources, Inc. (HARI), the official distributor of Hyundai Trucks and Buses in the Philippines, marks its 24th year in the country this August. To celebrate the milestone, the company has introduced a nationwide sales promo and rolled out training programs to further strengthen its after-sales network.

Central to the anniversary campaign is the “Tsuper Deals” promo, which gives operators and entrepreneurs significant discounts across the lineup. Up to ₱200,000 in savings can be availed on all HARI Cab variants, while the Modern PUV is offered with up to ₱400,000 in discounts. The HARI Tsuper Deals promo will run until October 31, 2025.

The HARI Cab, a locally assembled commercial vehicle, is powered by a 2.9-liter turbocharged diesel engine producing 160 hp and 392 Nm of torque. It comes in three variants—Cab and Chassis, Shuttle, and Aluminum Van—all of which can be configured to meet different business requirements, from public transport and logistics to mobile retail and food service.

Meanwhile, the Modern PUV complies with Department of Transportation (DOTr) and Philippine National Standards (PNS) requirements. Built as a safer and more modern option for everyday commuting, it forms part of HARI’s efforts to support the government’s public transport modernization program. The HD50s GT is also available, offering versatility for a wide range of business applications.

HARI Cab launch
Photo by Randolph de Leon

On the service side, HARI recently mounted its Warranty and Technical Convention at the Auto Resources Center in Calamba, Laguna. The gathering brought together 19 after-sales professionals from 13 dealerships across the country, including outlets in Alabang, Baliwag, Cabanatuan City, Calamba City, Cainta, Cebu, Clark, Commonwealth Avenue, Davao, Naga City, Palawan, and Santiago City.

The convention covered updates on warranty policies, diagnostic procedures, and technical protocols. It was designed to reinforce after-sales support for commercial vehicle customers while ensuring that service practices remain aligned with current standards.

This event followed the National Skill Olympics for commercial vehicles held earlier, where teams of service technicians from Hyundai Trucks and Buses’ nationwide dealer network competed in theoretical and practical challenges aimed at sharpening their technical skills.

HARI Tsuper Deals promo poster
Photo by HARI

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