Toyota Motor Corporation has officially revealed the latest generation of its best-selling RAV4, showcasing a host of upgrades that enhance performance, technology, and everyday usability. Set to launch in Japan before the end of fiscal year 2025, the new RAV4 is designed to support modern lifestyles—whether in the city or on rugged terrain.
Since redefining the SUV segment in 1994, the RAV4 has remained a favorite among drivers for its balance of capability and comfort. Now in its sixth generation, it evolves once again with electrified powertrains, cutting-edge digital systems, and a bold new design direction.
Go Farther, Drive Smarter
The new RAV4 is available as a plug-in hybrid (PHEV) and standard hybrid (HEV). PHEV models now feature a next-generation hybrid system and larger-capacity battery, targeting up to 150 km of electric driving range*. Fast-charging capabilities and vehicle-to-home (V2H) functionality make the RAV4 more versatile than ever.
HEV models see a performance boost thanks to enhanced motor output and refined transmission components, delivering smooth, agile response.
Design Built Around Your Lifestyle
Three key themes define the new RAV4’s design: oversized wheels for rugged appeal, raised proportions that reflect off-road strength, and smart cargo solutions for everyday convenience. The interior is purpose-built for practicality, with low-profile dashboards, smart storage, and a simplified control layout using Toyota’s “island architecture.”
Smarter, Safer, and More Connected
With the debut of Toyota’s Arene software platform, the new RAV4 ushers in an era of software-defined driving. This platform powers intuitive infotainment, improved voice recognition, and seamless smartphone connectivity.
Toyota Safety Sense also receives significant upgrades, including:
- Emergency stopping with roadside maneuvering if the driver is incapacitated
- Enhanced acceleration control to reduce unintended throttle input
Choose Your Style
- RAV4 Core: Sleek, urban-ready styling with strong presence
- RAV4 Adventure: Rugged enhancements for outdoor capability
- RAV4 GR SPORT: Sport-inspired tuning and aerodynamic upgrades
Toyota will gradually launch the new RAV4 across over 180 markets globally, bringing enhanced driving enjoyment and peace of mind to customers worldwide.
