Isuzu Philippines Corporation (IPC) introduced the Traviz small commercial truck in 2019 to support more Filipinos in growing their businesses. Fast forward to today, IPC proudly announced that it has sold a total of 30,825 Traviz units as of June 2025. This milestone further solidifies its 25-year reign as the Philippines’ number one truck brand.
To mark the achievement, IPC raffled off a travel package worth P300,000 to one of its Traviz customers. The promo, dubbed “Road To Traviz 30,000 Units Sold,” ran from March 1 to May 31, 2025, and was rolled out nationwide to help boost sales.
The lucky winner of the travel package is Jerlyn B. Perena, a businesswoman from San Pablo, Laguna, who works in the events and catering industry. She bought her Traviz from Isuzu San Pablo.
According to Perena, the Traviz has become essential in her daily business operations. She uses it for site visits, transporting staff and supplies, and even for her personal errands. “Malaking tulong po sa aming business kasi everyday gamit namin. Versatile yung kanyang style, masusulit mo talaga yung bayad (It’s a big help to our business because we use it every day. Its design is versatile, and you really get your money’s worth),” she shared.
Aside from the grand prize, IPC also gave away consolation prizes to over 30 other raffle participants. These included smartphones, smart watches, and Bluetooth speakers.
IPC shares that the Isuzu Traviz has grown to be a top choice among small and medium enterprises. The truck runs on a fuel-efficient 2.5-liter diesel engine with 78 hp and 177 Nm of torque, mated to a 5-speed manual transmission. Its cab and chassis configuration allows it to be adapted for various business applications.
