Metro Pacific Tollways South (MPT South) reaffirmed its dedication to road safety with the official launch of “Drayberks: Ready 4 Safety,” the latest evolution of its road safety advocacy program, during a ceremony held at the Golden Phoenix Hotel.
Marking Road Safety Month, the event gathered over 100 representatives from both government and private sectors. Partner agencies included the Department of Transportation (DOTr), Toll Regulatory Board (TRB), LTO, LTFRB, MMDA, PNP Highway Patrol Group IV-A, PRA, and PEATC. Several Metro Manila and CALABARZON LGUs—among them Taguig, Bacoor, Imus, and Santa Rosa—were also represented.
Transport stakeholders such as PITX, One Ayala Terminal, TAS Trans Corp., Saulog Transit, UV Express and jeepney groups, and the logistics sector joined the event, reflecting a broad base of support across the mobility industry.
MPTC President and CEO Jose Ma. K. Lim opened the program with a call for unity in promoting road safety. “Our role as tollway operators goes beyond infrastructure. We are stewards of public safety, and this campaign is part of our ongoing effort to bring that responsibility to life,” he said.
The centerpiece of the event was the relaunch of the Drayberks initiative. Initially launched in 2018, the program has become a benchmark in road safety advocacy and recently received regional recognition with a Bronze Stevie Award for innovation in public relations.
This year’s iteration—“Ready 4 Safety”—will deliver updated learning modules centered on four key themes: responsible driving habits, adherence to expressway regulations, proper vehicle inspection, and maintaining discipline on the road. The campaign targets a wide audience of road users, including public transport drivers, logistics professionals, and private vehicle owners.
“‘Ready 4 Safety’ reflects our continued promise to empower Filipino drivers with the tools and awareness necessary to ensure safer journeys,” said Arlette V. Capistrano, Vice President for Communication and Stakeholder Management at MPT South.
The event concluded with the recitation of the Drayberks Pledge, followed by a symbolic pledge signing led by OIC Elnora D. Rumawak, sealing a shared commitment across agencies and sectors to uphold safer road practices.
MPT South closed the event by reiterating its broader purpose: not just building roads, but building a culture of safety—one partnership at a time.
