COSEC Group has officially partnered with Hero Motorcycles as part of an ambitious initiative to strengthen the brand’s footprint in Mindanao’s growing motorcycle market. Under the leadership of Mr. Lao and Mindanao Marketing Director Jairus Ferrer, the group is launching two new dealerships in Cagayan de Oro (CDO), marking the first phase of a region-wide expansion strategy.
The new facilities include:
- Flagship Dealership in Uptown CDO – Designed as a state-of-the-art showroom, this location offers Hero’s full product range and delivers a comprehensive sales and after-sales experience tailored to discerning customers.
- 3S Dealership in Downtown Cogon, CDO – Strategically positioned in the heart of the city, this dealership provides Sales, Service, and Spare Parts support, bringing Hero’s well-known reliability and value closer to daily commuters and motorcycle enthusiasts.
These openings signify just the beginning of COSEC Group’s commitment to establishing Hero Motorcycles as a dominant force across Mindanao. Future expansion plans aim to bring world-class mobility solutions to riders in both urban centers and rural communities throughout the region.
This strategic collaboration supports Hero MotoCorp’s broader vision of redefining two-wheeled mobility in the Philippines. Backed by COSEC Group’s market insight and operational expertise, Hero Motorcycles is well-positioned to fuel the mobility aspirations of Mindanao’s riders.
Jairus Ferrer, Marketing Director for Mindanao (COSEC Group).
Hero MotoCorp is a global leader in motorcycle and scooter manufacturing, known for its emphasis on innovation, quality, and affordability. Through its Philippine operations, Hero MotoCorp is committed to providing accessible, world-class two-wheeler solutions that support mobility and development across the country.
For more information on Hero MotoCorp’s offerings in the Philippines, visit the official Hero MotoCorp Philippines website.
