Suzuki Philippines continues to strengthen its footprint in the country with the groundbreaking of Suzuki Auto Bais, a new dealership set to serve customers in Bais City and neighboring areas. The milestone event was attended by key officials from Suzuki Philippines, GUD Moto Trading Incorporated, and the local government, marking another step in Suzuki’s expansion in Negros Oriental.
Suzuki Philippines President Koichiro Hirao expressed his enthusiasm for this latest development. “On behalf of Suzuki Philippines, I am honored to be here as we break ground for this new Suzuki dealership in Bais City. This is a special day for us, and we deeply appreciate your presence and support as we take this important step.”
Strategically located along Laurel Street in Barangay Hangyad, Suzuki Auto Bais will be operated by GUD Moto Trading Incorporated. The dealership will feature a 412-square-meter showroom capable of displaying seven Suzuki vehicles and a 650-square-meter service area equipped with five service bays. With a total lot size of 2,000 square meters, Suzuki Auto Bais is designed to provide an exceptional automotive experience for customers in the region.
“This new dealership represents our commitment to bringing Suzuki’s high-quality vehicles and excellent service closer to the people of Bais City,” Hirao continued. “Bais is a growing and vibrant community, and we recognize its potential as a business and transportation hub in Negros Oriental. Our goal is to offer not just reliable vehicles but also peace of mind and convenience for our customers.”
Also present at the ceremony was Suzuki Philippines’ Director and General Manager for the Automobile Division, Norihide Takei, who highlighted the significance of this partnership. “We are pleased to welcome GUD Moto Trading Incorporated to the Suzuki Automobile family. Their commitment to quality and service aligns perfectly with Suzuki’s vision. With this new dealership, we are confident that more customers in Negros Oriental will have access to world-class Suzuki vehicles and after-sales support.”
Representing GUD Moto Trading Incorporated were Chairman George Du, President Justin Ernest Du, and Director Samantha Trisha Du Liu, who reaffirmed their commitment to delivering top-notch customer service in partnership with Suzuki Philippines.
With this expansion, Suzuki Philippines continues its mission of providing Filipinos with reliable, fuel-efficient, and innovative vehicles. The groundbreaking of Suzuki Auto Bais underscores the company’s dedication to strengthening its dealer network and reaching more customers nationwide. The dealership is expected to be fully operational by the third quarter of 2026, further enhancing Suzuki’s service reach and ensuring that the people of Bais City and beyond experience the quality and reliability Suzuki is known for.
Stay tuned for updates on the grand opening of Suzuki Auto Bais!
For more information, visit any authorized Suzuki Auto dealership nationwide or check out https://auto.suzuki.com.ph/. For daily updates, follow Suzuki Auto PH on Facebook (https://www.facebook.com/SuzukiAutoPH), X (https://x.com/suzukiautoph), and Instagram (@suzukiautoph).

