Tata Intra V10: The Sensible Choice for Entrepreneurs


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TATA executives pose with the all-new Intra V10 during the launch of the new commercial vehicle. (from left) Mr. Jitendra Bahadur GM – ASEAN, Far East and Latin America Tata Motors Limited; Mr. Anurag Mehrota – VP International Business Tata Motors Limited; Mr. Jon Fernandez Jr., Board of Directors member, PilipinasAuto; Ms. Ginia Domingo, President and GM PilipinasAuto; Mr. Ferdi Raquelsantos, Board of Directors member, PilipinasAuto; and Mr. Asif Shamim, Sr. GM and Head Sales, Tata Motors Limited.

Filipino entrepreneurs are now afforded a better choice in selecting a tool to improve their businesses. Tata Motors, one of the world’s leading commercial vehicle manufacturers recently introduced the Intra V10 cab and chassis model which can be fitted with a body of their choice to better serve their transport requirements. The Intra V10 is ideal for multiple cargo and passenger movement applications that includes pickup, aluminum container van, mobile kitchen, stake van and patrol van among others.

The Tata Intra V10 was unveiled in Mandaluyong recently in association with its authorized distributor, Pilipinas Autogroup Inc.

The Intra V10 is built on Tata Motors ‘Premium Tough’ design philosophy and developed on a modular platform that meets the evolving needs of new-age customers.  The vehicle aims at improving the profitability of First Time Useres (FTUs) and Micro, Small and Medium Enterprises (MSMEs) in the Philippines.

Powering the Intra V10 is a 2-cylinder, 789cc Direct Engine Diesel Engine that delivers 40HP and 96Nm of peak torque. It has a payload capacity of 800KG with grade-ability of 35%.  Other features of the Tata Intra V10 includes the Hydraulic assisted poweresteering, ventilated front disc brakes, rear drum brakes, heating ventilation and air conditioned cabin with integrated music system. The Ingra V10 has a large cargo loading area of 2450mm x 1540mm

The feature-loaded Intra V10 is built on a hydroforming chassis frame with a reinforced cabin, which ensures increased structural strength, durability and provides lower NVH levels.  It features a walkthrough cabin, with comfortable seats and a dashboard mounted gear lever enabling easy and fatigue free driving.  The rugged and reliable aggregates, account for an overall lower cost of maintenance and makes the best choice in its category.

Tata Motors also offers its premium aftersales service to customers.  The Intra V10 comes with a 3 years or 120,000 km warranty, with a 3-year scheduled service package up to 45,000 km.

And for the customers’ convenience, Tata Genuine Parts are now available online on Lozada for delivery throughout the country.

With a robust network of sales and service outlets in the Philippines, Tata is committed to improving and enhancing customer’s experience with the Intra V10.  Tata has partnered with major banks including BDO, BPI, Security Bank, PS Bank, Maybank, and EastWest Bank for affordable auto financing products.

The Tata Intra V10 is now being offered at PHP 545,000, and for a limited time, is made available at PHP 99,000 down-payment promo financing scheme.


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Anjo Perez

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