Hytera, a global leader in professional communications technology, has successfully deployed its Push-to-Talk over Cellular (PoC) communication system for Krizia Taxi Company, a leading taxi operator based in Davao City, Philippines. Utilizing the HyTalk PoC platform and Hytera’s rugged PoC radios, the company has significantly improved its dispatch capabilities, expanded regional communication coverage, and enhanced overall service quality.
Prior to the deployment, Krizia Taxi relied on an outdated analog radio system that was prone to signal disruptions, incurred high maintenance costs, and lacked GPS tracking functionality. With increasing customer demand and the company’s expanding operations, a modern communication system became essential to support real-time location tracking, dependable voice communication, and efficient fleet management.
Hytera provided a comprehensive PoC solution that included the HyTalk management platform along with the PNC360S and PNC380 hand-portable PoC devices. By leveraging existing cellular networks and Wi-Fi infrastructure, the system eliminated the need for costly radio repeater installations. The upgraded communication setup enables dispatchers to connect instantly with drivers across the entire Davao Region, monitor vehicle movements in real time, and improve dispatch efficiency. VMO Enterprises, Hytera’s local distributor, supported the rollout by training drivers and providing ongoing technical assistance.
“As someone involved in the taxi industry, I can personally attest to the transformative impact that two-way radios have on our operations,” said Ryan Sia, owner of Krizia Taxi Company. “Hytera’s solution has empowered our team with reliable, instant communication and improved safety features, which are vital to both our drivers and passengers.”
The PoC devices are engineered for durability and performance, featuring high-volume audio for noisy environments, integrated GPS for location tracking, and emergency alert functions. Built to military-grade standards, these radios are designed to withstand challenging field conditions, helping to minimize equipment replacement and operational costs.
Since implementing Hytera’s PoC system in 2023, Krizia Taxi has reported faster dispatch times, improved coordination, and a noticeable rise in customer satisfaction. The system’s operational benefits have contributed directly to the company’s growth and service enhancement.
Krizia Taxi’s adoption of Hytera’s PoC technology marks a significant step forward in modernizing fleet communications. For transport operators seeking scalable and cost-effective digital solutions, Hytera’s technology presents a practical and future-ready alternative to traditional analog systems.
